Hi-Chew is a Japanese chewy fruit candy with a unique texture, described as a cross between gum and taffy. Unlike chewing gum, its soft and pliable texture dissolves as you chew, so it can be swallowed. Each piece has a double-layer of flavor that mimics the taste and feel of real fruit. Popular flavors widely available include strawberry, mango, green apple, and grape. It is made with concentrated fruit juices and purées, and in 2012, Hi-Chew became certified as gluten-free.